Daði Freyr - Think About Things

AWAL

Lyric Video

Using Dadi Freyr’s 8-bit designs taken from the sweatshirts in the original music video for Think About Things, we were given free rein to develop the aesthetic into an animated lyric video. We therefore created a retro, platform game style animation where Dadi and the band battle their way through treacherous land to defeat the almighty crab monster. Elements of the video hark towards Iceland where Dadi Freyr hail through the use of geysers and volcanos. On completion, the lyrics video was translated into French and Russian.

 

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